50 years and counting

This year marks a remarkable milestone, 50 years of braloba.

What began in 1976 with Beat Schori as young entrepreneur from his home office in Biel, Switzerland, supported by his wife Christina and their three young toddlers Roland Schori, Thomas Schori and Angelika Schori, has grown into a global partner with factories in China, Thailand, and Myanmar, serving world’s leading watch & wearable brands.

Our journey has always been defined by craftsmanship, precision, and long-lasting relationships. Together with exceptional watchmakers, designers, and innovators, we’ve mastered materials, embraced new technologies, and expanded globally, all while staying true to our Swiss roots.

As we celebrate this half-century, we extend our heartfelt gratitude to everyone who has been part of our story, our customers, employees, and partners who make Braloba what it is today.

Here’s to the next chapter, continuing our tradition of excellence for generations to come.